Last Updated: 2020/07/17
Company: Sales and Marketing Industry: Entertainment Industry
Drive online traffic to increase sales and brand awareness through various channels.
Report, analyse and improve search engine marketing and optimisation of all online marketing channels
Lead and implement social media and marketing campaigns with assurance of the contents compiled with company’s requirements.
Planning media buy and sourcing advertising opportunities and placing adverts in the press – online media and off-line media local, regional, national and specialist publications – or on the radio, depending on the campaign
Measure impact of campaigns for leads generation, returns on investment and conversions
Develop, organise and plan marketing events for strategic partnerships
Coordinating the production and design of marketing materials
Support the development of presentation material packages for internal and external communications
Providing support to Marketing Team
Manage the ad hoc projects as assigned by management
Min. 8 years leadership experience in MICE, attractions, travel & hotel industry is preferred
Bachelor’s Degree or above qualification
Demonstrated strong team leadership and development ability.
Computer skills in word processing, spreadsheet, database management, content management systems and desktop publishing applications are essential. Project management and multi-tasking skills are a must.
Excellent oral and written communication skills, as well as creative writing and negotiation skills. Experience in generating presentations and proposals.